the objective of this campaign was to create a photoshoot to communicate to future weight-loss patients about the supportive environment at Sparrow. we pitched the idea origically focusing on the faces in a spin on the traditional before + after to show the real change was in how the patients felt. we worked with real patients to setup a shoot that was memorable and striking. created custom illustrations to illustrate each specific procedure in an approachable manner.
role associate creative director
client/agency Sparrow Healthcare/MERGE
the objective of this campaign was to raise awareness of scleroderma by showcasing how those living with it are affected yet still live a life that is more than scleroderma, to personalize this story.
role art director
client/agency Boehringer Ingelheim/Ogilvy
vitaminwater was looking for a campaign that would connect with younger audiences on social media. this is a selection of social tiles art directed and designed by colleen. the purpose of these tiles was to engage conversation and drive awareness of new products.
role art director
client/agency Vitaminwater/Ogilvy
the breathless blowout campaign was a summer 2018 project to raise awareness of IPF, a lung disease. colleen created captivating branding that spoke both to the fun elements of breaking a world record with bubble gum and to the seriousness of this disease.
role art director
client/agency Bristol Myers Squibb/Ogilvy
funded in part by amazon’s climate pledge alliance, genecis is a biotech start-up producing food-based PHP plastic. we reimagined the logo, created branding, and brought the story of genecis to life with their new website, all on a tight 3-week deadline.
spiceology teamed up with one of the hottest chefs … and we made him carry a giant burger balloon. it was such a fun collaboration that brought the story of chef’s roots to his now.
role associate creative director
company spiceology
colleen has spearheaded motion graphics to share on social media for brands including vitaminwater, pfizer, aetna and ogilvy. she art directs, sketches and writes copy for each motion graphic. here is a seleciton of social motion graphics she has art directed, designed and animated.
colleen has more than a decade of experience as a visual storyteller. here is a selection of her work that has appeared in print media. the creative process of working at a daily newspaper is hurried while still maintaining high quality and an extreme attention to detail. pages would go from sketches, wireframes, layout drafts to completed designs in a single shift.
colleen has been enthralled with the art of telling the story since her earliest memories. from performing arts to the visual arts, colleen is drawn to representation, themes, motifs, and culture. here is a selection of illustrations and other creative work directed and executed by colleen.